Stop Waiting for Interest Rates: How to Close Deals in DFW Right Now
Episode 1 · February 16, 2026
This is weekly Dallas-Fort Worth real estate market commentary from Nick Good, recorded for agents, investors, and owners working across DFW.
With over 34 combined years of experience and 5,000+ homes closed, Nick and Brian break down why the "normalization" of the DFW market is actually your biggest opportunity to gain market share.
In this episode, we discuss:
✅ The Fed Reality Check: Why a new Fed chair doesn't mean immediate rate drops.
✅ The 3 Variables of Affordability: Why interest rates are the most "incendiary" factor compared to wages and asset prices.
✅ DFW Market Data: A look at why median sales prices have dropped $40,000 since the 2022 peak.
✅ Tactical Wins: How to use the average 7% seller concession to fund 2/1 rate buydowns and close more buyers.
✅ Plugging In: Why being "99% in" means you’re actually "100% out" of the business.
Join the Community: Connect with us and other high-producing agents in the DFW Realtors Facebook Group. Search "DFW Realtors" on Facebook to collaborate, share wins, and get tactical advice every week.
About Your Hosts:
- Brian Force: Executive Director of Productivity at United Real Estate with 14 years of experience.
- Nick Good: Owner of The Good Home Team at eXp Realty with 20+ years in the industry.
Links Mentioned:
- Join our Facebook Group: https://www.facebook.com/groups/531847711158328
- Property Management Needs: homewarddfw.com
#DFWRealEstate #RealEstateAgents #DallasHousingMarket #RealEstatePodcast #markettrends2026
CHAPTERS
0:00 - Are you a "Rate Waiter"?
1:00 - Introduction to This Week in DFW Real Estate
1:50 - The DFW Realtors Facebook Community
3:00 - Why agents are blaming interest rates
4:20 - The reality of the current market
5:30 - "Everything is on sale": A buyer's mindset
6:30 - The 99% in vs. 100% out rule
8:00 - Training and becoming a professional salesperson
9:30 - Making a complicated market digestible
10:30 - Why we don't need interest rates to drop
11:30 - Positioning yourself as a high-value agent
12:50 - Less competition in a shrinking market
14:30 - Picking up market share from silent exits
15:30 - Education: The key to better conversations
16:45 - Becoming the "Economic Advisor of Choice"
18:00 - Historical impact of new Fed Chairs
19:30 - The cost of waiting for buyers
21:00 - The 3 variables of affordability
22:30 - Organic vs. inorganic economic factors
24:30 - Why a balanced market beats cheap money
26:30 - DFW Market Data: The $40k price drop
27:30 - Stop pretending home values only go up
29:00 - National trends: Mortgage applications up 19%
31:30 - Reaching out to your database for refinances
33:00 - The strategy for 7% seller concessions
34:30 - DFW Months of Supply & Inventory trends
36:40 - Why buyers are secretly returning to the market
39:00 - Case Study: Closing costs & DPA programs
41:30 - Long-term appreciation lines (2016-2026)
42:50 - Meet Brian Force: 14 years in real estate
43:40 - Meet Nick Good: 22 years in the business
45:00 - Accidental Landlords & Property Management
46:30 - Closing advice for DFW agents
What this means for the Dallas-Fort Worth market
Every week we look at what is actually happening across Dallas-Fort Worth: Frisco, Plano, McKinney, Allen, The Colony, and the wider Collin and Denton County markets. The point is not headlines, it is what a DFW agent, investor, or homeowner should do next with the market in front of them.
If you work in DFW real estate, use the episodes with the rest of the resources here. Agents building a business start with agent growth, owners and buyers building a portfolio start with investing, and the written breakdowns live in The Good Word.
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