How I Support New Real Estate Agents, And Why Joining a Team Is the Shortcut Most New Agents Need

The number that stops most new agents cold: $8,100.

That's the median gross income for real estate agents with two years of experience or less, according to NAR's 2025 Member Profile. Roughly 62% of new agents made under $10,000 in their first year. Most lost money once you factor in licensing fees, MLS dues, marketing, and the months it took before their first commission check arrived.

I've been in DFW real estate for 22 years. I've watched talented people leave this business not because they weren't good enough, but because they had no system, no leads, and no one showing them how to actually generate business from day one.

That outcome is preventable. And it's exactly what we've built our new agent program to prevent.

The Shortcut Most New Agents Don't Take

Here's what the data says about joining a team versus going solo as a new agent.

Agents on teams reported significantly higher transaction volumes in their first two years compared to solo agents. An independent study found that 85% of real estate agents believe being on a team provides a competitive edge, and 77% reported a positive experience working as part of one.

The reason is straightforward. When you go solo, you are simultaneously the business developer, the marketer, the lead generator, the showing agent, the listing agent, the transaction coordinator, and the closer. Every role you're handling yourself is time you're not spending in front of buyers and sellers.

When you join a well-run team, that equation changes. Leads are provided. Systems are in place. Marketing is handled. You focus on what moves the needle: conversations, appointments, and closings.

For a new agent, that's not just helpful. It's the difference between building momentum in year one and starting over in year two.

The PLACE New Agent Launch Program

The Good Home Team runs on the PLACE operating system. At the core of our new agent onboarding is the PLACE New Agent Launch Program: a structured 12-week program built around one goal.

Get new agents into production fast.

The program works because it's built around a single proven metric: contacts logged in Brivity. New agents typically generate one pending or closed transaction for every 100 conversations logged.

Before Day One, Pre-Launch Preparation

Ten days before an agent officially starts Launch, they receive calendar invites for their Brivity Fast Track Training, Live Launch Calls, and weekly Live Labs.

Required pre-launch coursework includes:

• PLACE New Agent Onboarding
• Brivity Foundations, 10 micro-courses
• New Agent Launch Prerequisites

The Tuesday before Launch, our team hosts a 30-minute Group Pre-Launch Meeting to review expectations, set goals, and schedule weekly coaching sessions.

By the time an agent starts week one, their systems are set up, their sphere is imported, and they know exactly what they're doing on day one.

During Launch, The 12-Week Production System

Every week of the 12-week Launch program has a defined structure. Agents know exactly what's expected of them, what they'll be trained on, and what success looks like.

Weekly activity expectations:

• Log at least 50 conversations in Brivity
• Host one Open House
• Set at least one qualified appointment

Every Monday, agents receive an overview email with their Lab Topic, a Perfect Week schedule, and success metrics. Every Tuesday, they receive an accountability email with coaching tips and a 1:1 coaching offer.

Group accountability meetings run 15 to 30 minutes weekly. We review last week's numbers, share wins, work through a coaching moment, and set commitments for the week ahead.

What Graduation Looks Like

Suggested graduation metrics:

• Completed 100% of Launch course activities
• Logged at least 500 conversations in Brivity
• Set and logged 9 appointments
• Pended or listed at least 2 properties

An agent who graduates from our Launch program has already built habits, systems, and momentum that most solo agents spend two years trying to develop on their own.

What We Provide Beyond the Program

New agents at The Good Home Team receive:

• Leads, team-generated, not starting from zero
• Systems, Brivity CRM and transaction coordination
• Scripts and training, live role-play and objection handling
• Technology, PLACE Tech Suite and AI tools
• Mentorship, 22 years of DFW market experience

I'll tell you the same thing I tell every new agent who sits down with me: this business is hard enough when you have a system. Don't make it harder by trying to figure everything out alone.

Join a team. Get into production. Build from there., Nick Good